Automobiles

Honda Motorcycle Scooter India Sets Up New Overseas Business Vertical


Honda Motorcycle and Scooter India has set up a new overseas business vertical with the idea to promote India as a global manufacturing hub for Honda.



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The Honda Overseas Business Vertical Unit will be based out of Honda’s Manesar plant in Haryana

Honda Motorcycle and Scooter India (HMSI) has announced setting up a new overseas business vertical with the aim to promote India as a global export hub for Honda. HMSI says that the new vertical will spearhead the company’s ambition to export two-wheelers to other global markets. The new overseas business vertical aims to unlock new synergy by integrating Honda 2Wheeler India’s export-import sales function with quality, purchase, development, homologations, manufacturing and logistics. It will be located at HMSI’s Manesar facility.

Also Read: Honda Motorcycle & Scooter India Registers 60.77 Per Cent Y-o-Y Growth In March 2021

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(HMSI has been on a mid-size motorcycle launching spree with the CB500X being one of them)

Elaborating on Honda’s vision for the new overseas business expansion, Mr. Atsushi Ogata – Managing Director, President & CEO, Honda Motorcycle & Scooter India Pvt. Ltd. said, “With an eye on the future, Honda 2Wheelers India aims to further consolidate its No. 1 position in Honda’s global motorcycle business while unlocking the next chapter of ‘Make in India, for India & the World’ in the BS-VI era. With this major organisational restructuring, the company is strengthening its business constitution and improving competitiveness to meet the high expectations from Global Honda”.

Also Read: 2021 Honda CB650R, CBR650R Launched In India

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(Honda’s latest launch in India was the CB650R along with the CBR650R)

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HMSI started exporting its two-wheelers with the launch of Honda Activa in 2001. It was in 2015 that Honda reached the 10 lakh milestone for two-wheeler exports. Currently, HMSI exports to 35 markets across Europe, Central & Latin America, Middle-East, Japan and the SAARC nations. Honda also says that the recent mid-size motorcycle launches in India, like the CB500X, CB650R and the CBR650R have solid potential to further help the company to establish India as hub for global markets.

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